Tag Archives: hermes

Hermès: Branding & Marketing Strategy

Let’s begin with a simple truth. Hermès does not chase you.Hermès does not woo you.Hermès does not say, “Limited period offer!” or “Swipe up!” or “Use code LUXURY10.” Hermès stands there, polishing its leather, whispering to itself,“If you know, you know.” And somehow… the world nods, queues up, and hands over its life savings. HowContinue reading “Hermès: Branding & Marketing Strategy”

Hermès Launched a $200 Band-Aid (Petit H)… Because Apparently Luxury Wasn’t Bleeding Us Enough

There are moments in culture when you realise civilisation has peaked. Not in a philosophical, Plato-would-be-proud way — but in the “oh wow, we’ve officially lost the plot” way. Enter: the Hermès Petit H Patch Yes. Hermès. The house that makes handbags you need to put your name on a waiting list for, and alsoContinue reading “Hermès Launched a $200 Band-Aid (Petit H)… Because Apparently Luxury Wasn’t Bleeding Us Enough”