Lo-Fi Ad Campaigns: When Imperfection Becomes Perfection in Advertising

In a world of glossy, high-budget commercials and cinematic ad masterpieces, something weird is happening. Brands are going low. I mean, really low-fi. Forget drone shots and million-dollar CGI. Lo-fi ad campaigns are here, and they’re messy, clumsy, and (surprise!) absolutely brilliant. But wait… what is a lo-fi ad campaign? What the Heck Is aContinue reading “Lo-Fi Ad Campaigns: When Imperfection Becomes Perfection in Advertising”