The World’s Largest Congregation Meets the World’s Savviest Marketers Every 12 years, the universe conspires to bring together millions of souls at the confluence of the Ganges, Yamuna, and the mystical Saraswati rivers in Prayagraj, India. This celestial gathering, known as the Maha Kumbh Mela, is not just a spiritual extravaganza but also a marketer’sContinue reading “Holy Marketing! How Brands Are Making a Splash at the Maha Kumbh Mela 2025”
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