Alright, pull up a chair. Or a beanbag. Or that impossibly aesthetic cane chair you pinned three months ago and still haven’t bought. Let’s talk about Pinterest—the most misunderstood, under-utilised, quietly powerful platform in the social media universe. If Instagram is the party and LinkedIn is the conference room, Pinterest is the mood board ofContinue reading “Pinterest Marketing:The Platform That Sells Without Yelling”
Tag Archives: advertising
The Billionaire’s Social Calendar
There are people who plan holidays. There are people who plan careers. And then there are people who plan visibility. The ultra-wealthy don’t ask “Where should I go this year?” They ask, “Where will my absence be noticed?” For billionaires, time isn’t measured in weeks or quarters — it’s measured in moments of convergence. MomentsContinue reading “The Billionaire’s Social Calendar”
The Signet Ring Is Back. And It’s Basically Personal Branding for Your Hand.
Let’s address the ring finger in the room. The signet ring—yes, that ring, the one that once screamed aristocracy, entitlement, and “my family owned land before your country was invented”—is back. Except now, it’s been rebranded. Cleaned up. Democratised. And crucially, stripped of inherited power and filled with earned identity. Which is exactly why it’sContinue reading “The Signet Ring Is Back. And It’s Basically Personal Branding for Your Hand.”
To Wear or Not to Wear: Luxury Brand Logos
Let’s begin with a universal truth: Nobody needs a logo. People want logos. Because logos are not fashion. They’re social subtitles. When you wear Gucci, Prada, Fendi or Chanel you’re not dressing for warmth. You’re dressing for interpretation. You’re basically saying: WHY PEOPLE WEAR BIG LOGOS People who wear obvious logos usually fall into threeContinue reading “To Wear or Not to Wear: Luxury Brand Logos”
How to Win Valentine’s Day by Being Anti-Valentine’s
Once upon a time, Valentine’s Day had a simple brief: Boy meets girl. Girl expects flowers. Boy panics. Credit card suffers. That era is over. Today’s Valentine’s Day audience is older, smarter, more emotionally articulate—and frankly, tired. Tired of being told romance must look like a rom-com scene with fairy lights and forced intimacy. TiredContinue reading “How to Win Valentine’s Day by Being Anti-Valentine’s”
The Coach Bag: Still Relevant
Once upon a time in New York City — 1941, to be precise — a small family-run leather workshop looked at a baseball glove and thought, “This feels amazing. What if… bag?” That, in essence, is how Coach was born. Not from Parisian ateliers, not from aristocratic boredom, but from American practicality, sports leather, andContinue reading “The Coach Bag: Still Relevant”
How Mirumi and Labubu Hijacked Our Emotions
Mirumi Is Not a Toy. And Labubu Is Definitely Not a Toy. They are emotional products wearing plush costumes. Let’s get that out of the way first. Because if you think Mirumi is just “that fluffy robot thing” and Labubu is “another cute doll,” you’re already losing the game. And the game, by the way,Continue reading “How Mirumi and Labubu Hijacked Our Emotions”
Longchamp: The Rare Handbag
Some brands shout. Some brands whisper. Longchamp is that calm, well-dressed person at the dinner table who doesn’t interrupt, doesn’t show off, yet somehow everyone ends up asking for their recipe, their tailor’s number, and whether they can “just borrow that bag for the weekend.” Longchamp is not the loudest luxury brand in the room.Continue reading “Longchamp: The Rare Handbag”
Culture Hacking in Advertising
Once upon a time, brands turned up on social media like guests who arrived an hour early to a dinner party and immediately asked for the Wi-Fi password. They posted.They announced.They hashtagged #Engagement with the enthusiasm of someone clapping at their own jokes. And then something changed. Someone, somewhere, realised that culture moves faster thanContinue reading “Culture Hacking in Advertising”
The MAYA Principle in Design
Design, much like comedy, works best when the audience feels smart for getting the joke. If you have to explain it, you’ve already lost the room. Enter the MAYA principle—a deceptively simple idea that has quietly shaped everything from your smartphone to your favourite chair, and possibly even that logo you secretly admire but can’tContinue reading “The MAYA Principle in Design”
Honest Reviews 